DESIGN WEEK x Pietra Naturale Autentica
Milano, SuperstudioPiù
#materials #communication #branding #experience #lighting
EXHIBIT EXPERIENCE
A fully marble installation presented at the SuperStudioPiu event during the Milan Design Week 2019.
A Remigio Architects project that show PNA in a different perspective. The succession of white marble and black granite, the fabric representation of Bernini’s Ratto di Proserpina and the upside-down waterfall contributed to live an experience.
PERSPECTIVE
In Interexpo we learnt how different perspectives are crucial in what we want to represent. We look forward to find the perfect one that grant the right experience for your brand. The succession of white marble and black granite with different thickness generated an interesting optical effect.
OFFLINE AND ONLINE EXPERIENCE
This is a realitation that combines exhibit instruments with digital strategy in order to generate a viral vortex offline and online. Also curing the promotional campaign for PNA, we generated buzz with the #stoneisbetter
