Moscow
#customdesign #texture #productplacement #branding #ferro
“A walk through an artificial garden” is the key concept of this project, combining form and content into a living green path. The company products have been enhanced as unusual colored flowers.
The classic style of the booth is interrupted by a custom made texture we created combining brand and products. We use it to cover all the surfaces (both vertical walls and horizonal floor) creating a continuum that confuse the visitors.
We wanted enhance the product bringing it to the center of the booth and becoming a luxury products thanks to a coat of Swarovski that let it shine. The valve is now enriched with stones representing the brand position.
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